Published on April 29th, 2022 | by University Communications


Saint Leo University publishes updated brand guidelines

Saint Leo University has updated its brand guidelines to ensure consistency in the way the university is represented in visual and written marketing materials and promotions. The brand guidelines are now available to access as a digital flipbook at

Having brand guidelines is important because it will help to ensure we move forward as one university and maintain consistency in everything we do. When we all do our part to “stay on-brand” and comply with the brand guidelines, we are helping Saint Leo University to create a widely recognized positive image and build its reputation as a trustworthy institution.

Inside the guide, faculty and staff will find the following information:

  • Brand Identity
  • University Messaging & Tagline
  • Department Boilerplates
  • Logo Usage Standards
  • Visual Identity Standards
  • Brand Permission & Policies

University Brand Marketing & Communications will share additional information about the brand guidelines in the coming months, including details about trainings and other activities to showcase our updated brand identity. Specific details about how to implement the new email signature and when to begin using the new stationary templates, will be communicated in the near future. Until then, faculty and staff are welcome to continue using existing templates and materials.

Faculty and staff who have questions about the brand guidelines and logo usage should email for assistance.

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